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Variable

UK Data Service variable record for:

ONS Omnibus Survey, March 1999

Variable Details

VariableM226_9D
LabelLake - I like this advert
Question text I am now going to read out three statements about this advertisement and I'd like you to tell me to what extent you agree or disagree with them, choosing your answers from this card: I like this advert
Responses
1 Completely agree 33
2 Moderately agree 23
3 Slightly agree 14
4 Neither agree nor disagree 13
5 Slightly disagree 4
6 Moderately disagree 7
7 Completely disagree 12
8 Don t know 2
Sysmiss 1786
DisclaimerPlease note that these frequencies are not weighted.
LocationONS Omnibus Survey, March 1999
Interviewer InstructionsSHOW CARD 226.AG
UniverseAdults, aged 16 or over, living in private households in Great Britain.;Adults;Households;National
SamplingMulti-stage stratified random sample
Study TypeRepeated cross-sectional study, monthly (up to year 2000), 8 cycles per year thereafter.
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