This site uses cookies

Some of these cookies are essential, while others help us to improve your experience by providing insights into how the site is being used.

For more detailed information please check our Cookie notice.

Necessary cookies

Necessary cookies enable core functionality. This website cannot function properly without these cookies.

Cookies that measure website use

If you provide permission, we will use Google Analytics to measure how you use the website so we can improve it based on our understanding of user needs. Google Analytics sets cookies that store anonymised information about how you got to the site, the pages you visit, how long you spend on each page and what you click on while you're visiting the site.

 

Variable

UK Data Service variable record for:

Opinions and Lifestyle Survey, Internet Access Module, January, February and April, 2016

Variable Details

VariableMAZ_27
LabelHave you bought any goods/services by clicking/buying through an ad on a social media website/app? (last 12 months)
Question text In the last twelve months, have you bought or ordered any goods or services for personal use over the internet by clicking/buying straight away through an advertisement on a social media website or app (e.g. Facebook)?
Responses
1 Yes 190
2 No 1883
8 Refusal 0
9 Don't Know 0
Sysmiss 775
DisclaimerPlease note that these frequencies are not weighted.
LocationOpinions and Lifestyle Survey, Internet Access Module, January, February and April, 2016
UniverseLocation of units of observation:National;Population:Adults, aged 16 or over, living in private households in Great Britain.
SamplingMulti-stage stratified random sample
Study TypeRepeated cross-sectional study;monthly (up to year 2000), eight cycles per year (up to April 2005), monthly thereafter. From April 2014, reverted back to eight cycles per year.
UKRI logo

Funded by UKRI through the ESRC with contributions from our partners.

© 2025 UK Data Service
We are supported by the University of Essex, University of Manchester, Jisc, UCL and University of Edinburgh. We are funded by UKRI through the Economic and Social Research Council.